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Keyword gaps refer to the keywords that your competitors are ranking for, but you are not. Identifying these gaps allows you to discover new opportunities to create content that can drive traffic to your website.
Filling keyword gaps helps enhance your search engine rankings. By targeting these overlooked keywords, you can increase your website’s visibility and reach a broader audience.
You can identify keyword gaps using various SEO tools that analyze your competitors’ keywords. These tools provide insights into keywords that are driving traffic to their sites, which you can leverage for your own.
Understanding your keyword gaps is a vital step in enhancing your SEO strategy. Schedule a demo today to explore how our tools can help you effectively fill these gaps.
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