The Link Podcast #8: Psychology and AI Against Cart Abandonment


Our Founder Valon Xhafa joined The Link host Diego Praderi of Tavano Team to explain something he’s very familiar with: Cart Abandonment in eCommerce.

Cart Abandonment is a very common issue in eCommerce. We all do it! But, did you ever think about why it happens so often? In which ways can business owners deal with it? What methods can we use to prevent it?

We’ve answered all these questions and created AI models that use behavioral psychology to prevent cart abandonment, leading to an increase in net revenue. But how? We explain it all in the episode. Watch now!

Watch here:

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