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Keyword gap SEO refers to the practice of identifying keywords that your competitors rank for, but you do not. By analyzing these gaps, businesses can uncover new opportunities to expand their content and improve search engine rankings.
Identifying keyword gaps allows you to target high-value keywords that can drive traffic to your website. This strategic focus helps you align your content with user intent, ultimately leading to higher conversion rates.
To perform a keyword gap analysis, start by compiling a list of the primary keywords your competitors rank for. Use SEO tools to compare your keyword portfolio against theirs, identifying areas where you can create content to fill the gaps.
Once you have identified keyword gaps, integrate them into your content strategy. Schedule a demo with us today to learn how our tools can help you capitalize on these opportunities.
Boost your revenue by improving customer journey, website performance,
product performance, and search visibility.
Boost your revenue by improving customer journey, website performance, product performance, and search visibility.
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