The Combination of Behavioral Psychology and AI for Conversion and Revenue Optimization at Switzerland’s Largest Sports Retailer
The Keep Optimising Podcast: The Intersection of Behavioural Science and eCommerce Strategies with Dr. Thilo Pfrang
The Forgotten Last Step: Boosting Conversion Rates and Improving the Customer Experience with Intelligent Cart Sorting
Why Sizing Can Backfire: The Positive and Negative Effects of Fit Recommendations on the Conversion and Product Return Rate in Fashion E-Commerce
